FASHION NOVA—(About, History, Controversies, Many More) By |SPECSYPIESLIVE|


1. WHAT IS FASHION NOVA 


Fashion Nova
Fashion Nova 

Fashion Nova is a fast-mode shopping company based in the US. The business has five brick-and - mortar stores, working only.


 Through engaging with consumers and creating ads through a combination of varied models, actors, and frequent clients, the business is known to use Instagram to obtain received media for its apparel.


2. FASHION NOVA HISTORY

Its CEO Richard Saghian formed Fashion Nova in 2006. He began working in the fashion business by working in Los Angeles at his father's apparel store.


  Fashion Nova opened its first location inside the Panorama Mall in Panorama City, Los Angeles, offering the cheap "club-wear" apparel.


Its Warehouses is in Vernon, Los Angeles. The company's e-commerce website went online in 2013.

  The Curve Range was launched by Fashion Nova in 2016.

 In 2018, with the launching of their Fashion Nova Men's collection, the business extended to menswear.


3. CONTROVERSIES !!!

The United States Department of Labor noticed in December 2019 that hundreds of the company's clothing are "stitched together by a labour force in the United States that unlawfully pays insufficient wages."

According to the inquiry, some of the US-based factories which Fashion Nova employed through intermediaries paid their employees as little as $2.77 an hour, and owed hundreds of workers $3.8 million in back wages.

 

4. COLLABARATION

Fashion Nova unveiled its line with rapper Cardi B in November 2018. The range was launched at an event dubbed "Pop with Cardi," with performances by Cardi B, Saweetie, Brianna Perry and Dream Doll.

Lots of celebrities and influencers like Kylie Jenner (My Favorite) have endorsed Fashion Nova.

 The shop has a seasonal Halloween costume collection, debuting their pieces at Halloween events alongside their most famous ambassadors.

In May 2019, Fashion Nova unveiled the Cardi B collection's second season, with performances by Cardi B, YG, Blueface, and Lil Nas X.


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